The Master's in Tourism Management aims to respond to the need for human resources qualifications in this sector, providing a basis that allows professionals to act effectively and with specialization within the tourism industry.
The course aims to provide global management skills for companies and tourist destinations, in order to enable students to promote companies/destinations through the competitive advantages necessary to position themselves in a highly competitive and complex global market.
Consultar relatórios em https://www.a3es.pt/pt/resultados-acreditacao/gestao-do-turismo-7
| 1º Ano | ||
|---|---|---|
| Unidade curricular | Período | ECTS |
| Development of Products and Tourist Destinations | 1st Semester | 6.0 |
| Advanced Studies in Tourism Economics | 1st Semester | 6.0 |
| Tourism Strategies and Marketing | 1st Semester | 6.0 |
| Research Methodologies | 1st Semester | 6.0 |
| Tourism, Markets and Trends | 1st Semester | 6.0 |
| Financial Management and Investment Projects in Tourism | 2st Semester | 6.0 |
| Team Development and Leadership | 2st Semester | 6.0 |
| Digital Marketing for Tourism | 2st Semester | 6.0 |
| Entrepreneurship and Innovation in Tourism (optional) | 2st Semester | 6.0 |
| Event Organization and Management (optional) | 2st Semester | 6.0 |
| Catering and Accommodation Operations Management (optional) | 2st Semester | 6.0 |
| Theme Tourism (optional) | 2st Semester | 6.0 |
| 2º Ano | ||
| Unidade curricular | Período | ECTS |
| Dissertation/Project/ Work-related Report | Annual | 60.0 |

